Why isn't your G2 or Capterra profile converting? Find out in 3 minutes.

Paste your G2/Capterra product URL or profile text. ProfileLens scores your listing 0-100 across the factors buyers (and the marketplaces) weight — category, copy, media, review velocity, Q&A, comparison table, CTA — and hands you copy-ready rewrites + a prioritized fix checklist you can paste straight back into your profile.

or paste your profile text (product / tagline / category / overview / features / reviews / Q&A) — the audit runs either way.

Free 0-100 score + top fixes. No card. Try the demo profile →

Paste format (any order):
Product: Notion
Tagline: All-in-one workspace for notes, docs & projects
Category: Project Management
Overview: Notion is an all-in-one workspace that combines notes, docs, wikis and projects… (paste your full overview)
Features: Docs, wikis, projects, AI, calendar
Screenshots: 2 · Video: no
Reviews: 14 · Rating: 4.5/5 · Last review: 6 months ago
Q&A: 1 · Comparison table: no · Pricing: yes · Integrations: yes · CTA: no

The problem

G2 and Capterra decide which vendors buyers see — and neither one tells you why your profile underperforms.

Set-and-forget listings

Most profiles were written once, years ago: stale reviews, outdated positioning, no comparison table.

Opaque ranking

Agencies charge $800-$2,500 for a manual teardown. Nobody tells you which of YOUR fields is the weak link.

No re-audit loop

Fiverr gigs are one-time and take days. You need a score you can re-run after every change.

How it works

Score → fix → re-score. The re-audit delta is what makes your profile actually climb.
①

Paste your profile

Drop in the G2/Capterra URL or paste the text of your listing. Nothing to install, no account connection.

②

Get your 0-100 ProfileScore

Seven dimensions — category, copy, media, review health, comparison, SEO, trust — each with reasons, not vibes.

③

Copy the fixes

Rewritten overview, tagline, feature list, Q&A + a prioritized checklist. Re-audit after applying to see your delta.

What it checks

Category fit (15%)

Primary category set, 2-4 adjacent categories, and whether your category matches the copy buyers search.

Copy & conversion (20%)

Tagline length, overview depth (250+ words), keyword coverage, structure, benefits, CTA, promo-spam.

Media & proof (10%)

Screenshots (4-6), product video — the visuals buyers scan before reading a word.

Review health (25%)

Volume, rating, recency (G2/Capterra weight fresh reviews) and whether you respond to reviews.

Comparison (10%)

Comparison table filled in vs competitors, and a feature list long enough to win the 'vs' rows.

SEO & trust (20%)

Category keyword in the copy, Q&A depth, pricing, integrations and a working CTA link.

ProfileScore is a proxy mapped to G2's published vendor guidance and marketplace best practices — it is not G2/Capterra's internal ranking algorithm.

Pricing

Agencies charge $800-$2,500 for one teardown. Get an instant, re-runnable audit for less than one Capterra click.
$9/one-time

Single Audit

  • One full profile audit + rewrites + fix checklist + re-audit delta. Cheaper than one Fiverr optimization gig.
Start Single Audit →
Most popular
$19/month

Starter

  • 10 audits/month, copy-ready rewrites, 30-day snapshot history. For founders polishing one profile at a time.
Start Starter →
$39/month

Pro

  • 30 audits/month, batch mode (5 URLs), competitor diff, priority scraping. For agencies managing many listings.
Start Pro →

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FAQ

Is this G2/Capterra's official score?

No. It's a proxy score built from G2's published vendor guidance and what category leaders have in common (category coverage, deep copy, media, review velocity, comparison rows, Q&A, CTA). Only the marketplaces' algorithms are authoritative — but every check here is a lever you can actually pull.

Do you need my vendor login?

No. Paste a public profile URL or copy-paste your profile text. We never touch your account.

Will G2/Capterra block the URL fetch?

Possibly — both sites block datacenter fetches and render profiles client-side. If the fetch is blocked, ProfileLens says so honestly and audits the text you pasted instead (the score is based on exactly what you provided).

What's the re-audit delta?

Apply the fixes, paste the profile again, and ProfileLens shows exactly how your score moved — so you know the fixes actually landed.

Score your profile in under 3 minutes.

Free 0-100 score + top fixes. The $9 single audit unlocks the full rewrite package.

Paste your G2/Capterra profile →